Marketing Mastery Interactive Workshops Marketing Matters Series EMAIL MARKETING: To Blast or Not to Blast... IS THAT the Question? Barraged with hundreds of email messages a day, many wonder if email marketing is still a viable effort. The answer lies in the purpose, the list and the content. By implementing best practices, email marketing can be one of the most cost-effective, and yes, still viable, campaigns. Email Marketing DATE: TBA | 1:00 PM to 4:00 PM | Tamarack Beach Resort TALKING POINTS: Understand the versatility and purposes of email marketing Discover what "SPAM" is and how to avoid being a SPAMer Learn the best practices for email marketing Assess methods for obtaining the all-important L-I-S-T Gain insight into content and layout development Discuss realistic expectations for tracking and conversion Apply learning to develop next-step actions TAKEAWAYS: Key Points Materials/Workbook Knowledge Assessment(s) Next-step Action Commitment Certificate of Completion Cost: Individual workshops are just $49. The four-workshop series are just $149. (Four Core™ Marketing Strategies, Marketing Matters, or Build-Your-Own Series) The eight-workshop "Comprehensive Marketing Mastery" series is just $249. ***Watch for Registration to Open for the Spring Sessions*** READ MORE ABOUT OTHER TOPICS Click Title for Details Series / Dates "Four Core™ Marketing Strategies Series" 8:30 AM to 11:30 AM Grass Roots Marketing: Are You Missing Opportunities to Market? Referral Marketing: What's Your Program? or Don't You Have One? Exhibit Marketing: Are You Really Showcasing Your Business? Client Retention: Yes, They WILL Leave Without Saying Good-bye! "Marketing Matters Series" 1:00 PM to 4:00 PM Branding and Messaging: What you say IS as important as how you say it! Marketing Materials: Do You Really Need a Tri-fold Brochure? Email Marketing: To Blast or Not to Blast: IS That the Question? Marketing Planning: No, It's NOT too challenging! The "Comprehensive Marketing Mastery" Series includes all eight workshops! Questions? Contact Us.