The simple answer is... YES!... continue networking as part of your marketing mix.
However, give consideration to how MUCH of the mix networking is.
>Are you spending time wisely?
>Are you seeing measurable results?
>Are you going to the RIGHT events?

Check your database... Did you meet these people through networking? Have you gotten referrals, introductions or direct business from them? Look at your calendar... How many

events are you attending each month? Are you balancing business social events with business-focused events? Do you have a set purpose in mind when you go to events?
So do continue networking... but be sure your networking is working.

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