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Hi, firstname_placeholder! Quick. Think of a person you just recently met. Now, think of one of your best clients. Now think about how to transform the first person you thought of into one of your best clients. It's the relationship, isn't it?
ACTION STEPS: 1. Review Your Contact List. This includes everyone, clients, colleagues, vendors, prospects, strategic alliances, referral sources, etc. Choose 25 from the list that you have a "good" relationship with.
2. Assess a score to each one based on the "strength" of your relationship. Scale of 1 to 5, 5 being VERY strong, 1 being weaker. Don't overthink it, just give it a score.
3. Now ask "why?". Did you notice how subjective your scoring was? You may base one contact's score on the number of referrals they give you while another relationship may be considered strong based on quick response time and service. Or maybe there was one that received a high score just because you LIKE them.
Looking at your current relationships will give you clues as to what to look for and how to build new ones. My business partner and co-founder with me in Good Ol' Gals always says, "People do business with people they like." And it's very true.
Building relationships is part of marketing yourself and your business. Remember to stay connected.
Much success to you,

P.S. Where will you go to start building new relationships or solidify existing ones? Opportunities abound. I've listed a few at the right in the upcoming events section :o)
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